曙海教育集团
全国报名免费热线:4008699035 微信:shuhaipeixun
或15921673576(微信同号) QQ:1299983702
首页 课程表 在线聊 报名 讲师 品牌 QQ聊 活动 就业
 
Digital Marketing培训
 
   班级人数--热线:4008699035 手机:15921673576( 微信同号)
      增加互动环节, 保障培训效果,坚持小班授课,每个班级的人数限3到5人,超过限定人数,安排到下一期进行学习。
   授课地点及时间
上课地点:【上海】:同济大学(沪西)/新城金郡商务楼(11号线白银路站) 【深圳分部】:电影大厦(地铁一号线大剧院站)/深圳大学成教院 【北京分部】:北京中山学院/福鑫大楼 【南京分部】:金港大厦(和燕路) 【武汉分部】:佳源大厦(高新二路) 【成都分部】:领馆区1号(中和大道) 【广州分部】:广粮大厦 【西安分部】:协同大厦 【沈阳分部】:沈阳理工大学/六宅臻品 【郑州分部】:郑州大学/锦华大厦 【石家庄分部】:河北科技大学/瑞景大厦
开班时间(连续班/晚班/周末班):即将开课,详情请咨询客服!
   课时
     ◆资深工程师授课
        
        ☆注重质量 ☆边讲边练

        ☆若学员成绩达到合格及以上水平,将获得免费推荐工作的机会
        ★查看实.验.设.备详情,请点击此处★
   质量以及保障

      ☆ 1、如有部分内容理解不透或消化不好,可免费在以后培训班中重听;
      ☆ 2、在课程结束之后,授课老师会留给学员手机和E-mail,免费提供半年的课程技术支持,以便保证培训后的继续消化;
      ☆3、合格的学员可享受免费推荐就业机会。
      ☆4、合格学员免费颁发相关工程师等资格证书,提升您的职业资质。

课程大纲
 

Marketing on the Internet
What is socialmedia? Phenomenon of online communities
Examples of current Internet campaigns
The main advantages of social media over traditional communication channels
Social Media and Advertising
Business benefits resulting from the campaign socialmedia
Selection of the communication channel
E-Consumers - participants rather than users - who they are, they are looking for and what you expect?
Basic terminology in e-marketing
Targeting online advertising
The performance indicators
Efficiency and optimization activities
Social networks: scopes, operation, function
Building a community around the brand - goals and methods
Engagement Marketing on social networks
Word of Mouth Marketing - Opportunities and threats and a code of good practice.
Viral Marketing - how to design a successful viral campaign
advertising campaigns
Handling of critical situations
Overview and specifications of basic communication platforms and their use in various industries
Facebook
Twitter
Microblogs
Discussion Forums
YouTube
Our class
Company blog
Services news
Citizen journalism
Cooperation with bloggers
Image creation
Create a campaign image on the web
Basic principles of creating communication strategies in social media
Effective communication on the internet
Language Internet.
What to focus on and with what to give up.
Mobile technologies.
Rules for a good e-mailing
Newsletters
Analysis and monitoring whether our actions are achieving the intended benefits
Available analytical tools and their application in practice:
Statistics Facebook and YouTube
Google Analytics
Available Social Media Monitoring Tool
Practical measurement of ROI, the cost of obtaining the user / customer and their activation
Assessment of the impact of Social Media on the image of the brand as a whole
Case studies
Completion of training and assessment

 
 
  备案号:沪ICP备08026168号 .(2014年7月11)...................
友情链接:Cadence培训 ICEPAK培训 PCB设计培训 adams培训 fluent培训系列课程 培训机构课程短期培训系列课程培训机构 长期课程列表实践课程高级课程学校培训机构周末班培训 南京 NS3培训 OpenGL培训 FPGA培训 PCIE培训 MTK培训 Cortex训 Arduino培训 单片机培训 EMC培训 信号完整性培训 电源设计培训 电机控制培训 LabVIEW培训 OPENCV培训 集成电路培训 UVM验证培训 VxWorks培训 CST培训 PLC培训 Python培训 ANSYS培训 VB语言培训 HFSS培训 SAS培训 Ansys培训 短期培训系列课程培训机构 长期课程列表实践课程高级课程学校培训机构周末班 曙海 教育 企业 学院 培训课程 系列班 长期课程列表实践课程高级课程学校培训机构周末班 短期培训系列课程培训机构 曙海教育企业学院培训课程 系列班